Cherokee museum rebrands for inclusive future

The new logo for the Museum of the Cherokee People brings a contemporary edge and palette to the museum’s water spider icon originally taken from a Mississippian-period shell gorget carving. The new logo was created by Designer Tyra Maney (Eastern Band of Cherokee Indians, Diné). Image courtesy Museum of the Cherokee People.

Nestled within the Smokies is one of the country’s oldest tribal museums. Located on the Qualla Boundary, in Cherokee, North Carolina, the tribal museum of the Eastern Band of Cherokee Indians has a new, vibrant look. While this fresh branding may feel ultra-modern, its inspiration is anything but. These colors have existed in flora and […]